Quality idea: Giving up idea equal to giving up life.

Production idea: Producing first-rate products is to create first-rate life.

Market idea: Cultivating the sincerity of customers with the sincerity of enterprise.

Employment idea: Love your post if you don't want to be laid off; love your work if you don't want to be unemployed.

Study idea: Study all the life; benefit all the life.

Innovation idea: Improving current status, seeking changes.

Team idea: Not assembly of quantity of persons, but wisdom condensation of persons.

Moral sense: Respecting others, kindly treating relatives and friends, doing best in post and duty, being as perfect and as beautiful as possible.